Every ingredient in our formula is chosen not just for its function, but for its performance, synergy, and ability to multitask. We continually seek ways to push skincare forward - improving efficacy without compromising on gentleness, especially for sensitive and barrier-compromised skin.

Our formulations are thoughtfully developed to address the unique needs of Indian skin - from pigmentation and sensitivity to heat, humidity, and pollution. We collaborate closely with Korea’s most advanced cosmetic labs to bring you high-performance skincare that delivers real results, where it matters most.

At Yuri, skincare is more than a routine - it’s a ritual. Our formulas are designed to indulge your senses with silky textures and refreshing finishes that feel like a spa in every drop. We prioritize fruit-based actives not just for their sensorial appeal, but for their natural potency - delivering glow, hydration, and antioxidant protection in every use.